Market Pulse

Brands

Brain Dead

Streetwear / Culture/Contemporary/US West

@wearebraindead

78
Health Score
-0.4 WoW
Discount Pressure
57
Community Engagement
82
Sale Frequency
76
Mgmt Sentiment
69

Metrics Timeline

Health
Discount Pressure
Engagement

Discount Events

site saleMar 12, 2026

End of season site-wide sale

30% – 40% off · via instagram

Signals & Observations

significant
Mar 12

40% off site-wide sale detected on Instagram

quality declineFeb 18

Multiple Reddit posts noting declining quality on recent drops - thinner fabrics, inconsistent sizing reported

Michael

Indie Distribution

Carried by 2 of 6 tracked independent retailers

33% coverage
GlasswingCanoe Club

Comparable Brands — Streetwear / Culture

BrandTierGeographyHealthWoW
NeedlesPremiumJapan85-4.3
Online CeramicsContemporaryUS West84+0.7
SattaContemporaryUK84-0.9
Stone IslandPremiumEurope80-2.6
Nicholas DaleyPremiumUK79-6
CuevaContemporaryUS East76+1.1