Brands
A.P.C.
European Tailoring/Contemporary/Europe
@apc_paris
72
Health Score
+2.8 WoW
Discount Pressure
79
Community Engagement
83
Sale Frequency
56
Mgmt Sentiment
46
Metrics Timeline
Health
Discount Pressure
Engagement
Discount Events
flash saleMar 6, 2026
Third flash sale in 60 days
25% – 40% off · via email
Signals & Observations
significant
Mar 63rd flash sale in 60 days - frequency increasing
pricing changeFeb 20
Noticed A.P.C. raising prices 8-12% across core denim and leather goods while simultaneously running more frequent sales - mixed signal
— Michael
Comparable Brands — European Tailoring
| Brand | Tier | Geography | Health | WoW |
|---|---|---|---|---|
| Officine Generale | Premium | Europe | 89 | -0.3 |
| Oliver Spencer | Contemporary | UK | 84 | -5.4 |
| 4SDesigns | Premium | US East | 84 | -4.8 |
| L.E.J | Premium | UK | 83 | -0.5 |
| Inis Meáin | Premium | UK | 76 | +3.1 |
| Anglo-Italian | Premium | UK | 75 | +5.9 |